My mission is super simple:
to help you grow your coaching business

Starting with your very first high-ticket client.

Hi, I’m Petra and for the past decade, I’ve helped coaches like you sell high-ticket: from the very first to 7-figures.

The Most Important Number: One

If you spend 5 minutes on social media, you know the script: 30k in 30 days, or that magical path to 6 or even 7 figures.

it’s demoralizing. 

Not because it is not possible. It has been done before. But realistic? No. We are talking about less than 1% who accomplished this.  Because it is so much more than just a strategy. It is the mindset, energy and psychology shifts that are needed. And the playbook that will get you your first 100k year will not help you sign your first client. But you already know that. You are still reading.

Did you know that 80% of brilliant, passionate coaches quit before they ever feel the thrill of signing their first high-ticket client.

But you don’t have to be one of them.

My work is built on a simple, powerful belief: the most important number in your business is one.

One client. One “yes.” One transformation.

Because that first client isn’t just about the money. It’s the proof. It’s the moment the imposter syndrome evaporates. It’s the foundation upon which every future success is built. My mission is to get you to that moment, with a strategy designed for right now, not five years from now.

And when you achieve that magic number one, everything changes. Here’s what it looks like…

I am not here to show you golden ceilings and designer bags. I’m here to show you how it is done without the sparkles. My only mission is to get you results, and the only way I know how to do that is by keeping it real.

So what’s my secret sauce that’s helped over 2,000 high-ticket clients?

Honestly, I’m fascinated (borderline obsessed) by why people buy. Not surprising knowing my background in neuropsychology. For over a decade, I’ve studied what triggers buying decisions, and I pass that “unfair advantage” directly on to my clients, and of course my own sales. 

Signing your first client is way harder than signing your 100th. I’m here for the “dirty” work, not the easy wins. So if you are really ready to sign that first client, let’s talk!

 

She Sells High-Ticket

Grab The Book

Make Today Your Last Day Not Knowing How To Sign Your Next High-Ticket Client.

The choice is yours: continue with the uncertainty, or install a proven system. She Sells High-Ticket delivers the surprisingly simple high-ticket strategy, mindset, psychology & energy to make signing premium clients a predictable reality: from your first to 100th.

And join the Your Next Client Challenge

Sell Your Program Challenge with Petra Sousa - The High-Ticket Woman

In just 3 days, you’ll leave with the exact 3-step method to predictably sell your high-ticket offer in the most “unselling” way. Even if you have a small following

© Petra Sousa  2025, All Rights Reserved